HEAVEN BY MARC JACOBS x BLUMARINE
2023.07
Collaboration with Blumarine's Creative Director Nicola Brognano and creative consultant Lotta Volkova. Collection came to be thanks to Heaven Creative Director Ava's obsession with Blumarine from her younger years, and Nicola's equal love for Heaven and what we embody as a brand.
After going over overall inspirations and direction, I took the initial sketch from Nicola's team and worked with internal teams on realizing it as commercially successful capsule collection. Due to difference in our price point, a lot of trials were done to make sure the products were up the level of details Blumarine team desired while meeting both brand's quality standard.
Development overview of Camo lace cami top.
Development overview of Studded denim maxi skirt.
Trim, print, and bag design across all styles and categories.